2018 Case Studies

Now That’s A Wrap… Rx EDGE Showcases Top Case Studies from 2018

January 10, 2019 | Sarah Chidalek

A new year is upon us, and with it---the opportunity to reflect and strategize for future success. In 2018, our team had the privilege of helping numerous pharma brands reach their goals through Rx EDGE programs. Each program resulted in…


NACDS Store Expo

Takeaways from NACDS Total Store Expo

For the 17th consecutive year, Rx EDGE joined 700+ companies exhibiting at the August National Association of Chain Drug Stores Total Store Expo.  The event represented a unique coming-together of leaders from retail pharmacies and their business partners in pharma…
Marketing Mis-Steps

10 Marketing Mis-Steps You Might Be Making

Are you committing a pharmaceutical faux-pas when it comes to marketing? We’ve been researching, leading, and succeeding in the pharmaceutical marketing space for 18 years.  I’ve personally attended hundreds of meetings with pharma marketers and their agencies during my career…
Healthcare Hub

Meet the New “Healthcare Hub”

There's a lot of talk recently about the pharmacy transformation. More than a fleeting phenomenon, the concept of pharmacies as a central hub for comprehensive education and care delivery (not just transactions) is becoming the norm. Nationwide, pharmacies are rapidly returning to their roots…