Posts written by Nathan Lucht

This author has written 7 articles
Our New Company: Taking the Next Step in the Healthcare Marketing Evolution

Our New Company: Taking the Next Step in the Healthcare Marketing Evolution

May 27, 2020 | Nathan Lucht

It feels like we have undergone a profound amount of change in such a short period of time, both as a world and as a company.



Pharmacies are the Rock Stars of Community Health

It’s easy to take pharmacies for granted or to overlook their importance within the healthcare continuum, but the COVID-19 outbreak really underscores the critical role pharmacies play within the continuum of care.  Pharmacies connect the dots for patients by providing…

Teamwork makes the dream work

If you are like me, you are working from home and homeschooling the kids, watching this unprecedented pandemic sweep through the country.  As we all navigate these unprecedented circumstances personally, for our families and professionally, I want to recognize the…

Doing our part

Those of us who work in medical marketing are used to acting as the conduit for pharma brands to educate patients and consumers with factual health information they need to be informed consumers and start a conversation with their doctor…
Total Store Expo

Till Next Year!

Day one of NACDS Total Store Expo (TSE) begins with a buzz of excitement that’s impossible to deny. It’s something akin to the first day of school, everyone prepared with news to share and an eagerness to share it! And…